It will depend on the overall scope of work.  The main variables are based on A) the number of unique page templates being designed and developed. B) what 3rd party apps and integrations we need to do.  In general, most projects are between $5-20k in cost.

On average, most projects are between 4-6 weeks.  It will depend on the overall requirements and if you have all the resources ready.

Typically its a combination of both!  We are usually doing a custom design, but then editing the CSS/html of an existing template.  Very rarely would we be opening a text editor and writing fresh lines of code.  That being said, we are able to modify the site files to meet your unique custom design.

Absolutely!  Our research finds nearly 70-80% of website traffic is mobile, so we ensure to optimize for this user experience.

A good rule of thumb is that changing any text/images will be easy for you to do and not require assistance.  If you’d like to rearrange layouts/design structure, that can often require our assistance.

We are available to contract on an hourly basis, or a monthly maintenance rate depending on your specific needs.

Absolutely!  We have lots of experience here.

Definitely.  As part of our rigorous QA process, we are testing your website on multiple devices and browser types.

Any ongoing maintenance and updates would be additional scopes, and cost spending on your specific requirements.

We can provide this service, yet in majority of cases, clients are providing the copy they wish to use.

Definitely.  We have extensive experience in creating brand identities, logos, and style guides.

We’ve been building websites for over 12+ years now, and have extensive experience doing AB testing.  All of our designs and grounded in best CRO (conversion rate optimization) practices.  We recognize that beyond having a pretty website, it’s principal goal is to convert customers and generate more revenue for you.  That remains at the core of our design thesis.

Yes!  We can provide assistance and guidance here as well.  Get in contact for quotes and rates.

We will be integrating Google Analytics into your website.  Any additional analytics and tracking requirements, be sure to share so we can include in the overall scope.

We have a custom onboarding process that gathers the requirements details and info we need to ensure a satisfactory experience.  In addition, we are available for calls and collaboration to ensure all parties are aligned.

This varies depending on your business.  We generally reframe the question to what type of ROI do you need to see for ads to be profitable?  As long as ads are profitable, we scale up the ad spend.

Nope!  Our single focus and goal is to drive profitable ad spend.  There is no limit on the number of campaigns or restrictions in place for us to achieve that goal.

Our recommendation is typically to aim to start with $5-10k/month in ad spend.  You can do less of course, but that is generally a good rule of thumb for starting range.

We can do targeting based on location, interests, previous purchases/visits, and many other factors.  Keep in mind that our number one goal is to drive profitable ad spend.  Believe it or not, sometimes more broader targeting is better for achieving this goal.

Yes.  We are constantly giving you feedback and direction for ad creative.  We are not, however, doing photo or content shoots for you or editing photos/videos.  We will provide you with specific examples and direction, but not generate these assets.  Beyond $50k/month in ad spend, we often do begin to start including graphic and video editing, however, it is understood that this is not a part of the ad management expense.

Yes. This is a key component of our ad campaign management to ensure we are driving the most profitable ads possible for your business.

We start to include this service for ad accounts spending $50k/month or more in ad spend.  Below that threshold, this service is not included.

Yes.  You will be receiving both weekly and monthly updates to measure our growth and performance.  We keep things as objective as possible and let the numbers do the talking.

Yes.  This is included as part of our Meta ads management package.

We do this through built in manager, or 3rd party enhanced tracking software, such as Triple Whale, Northbeam, etc.

Yes!  We are constantly looking at competitors and adjacent markets to gather insights and ideas for what is converting.

Definitely.  Optimizing your ad account and generating the most profitable ads possible is the cornerstone of our ad management philosophy.

We let the data do the talking.  Step 1 is ensure your data and setup is correct.  As the adage goes— garbage data in, garbage data out.  After we ensure your accounts and data are flowing seamlessly, we then look to rigorously AB test campaigns to drive optimal performance.  After we achieve profitable results, we then scale our ad spend as much as possible while maintaining a profitable ROI.

To start a project, simply reach out to us through our website's contact form, email, or phone. Provide a brief overview of your project, and we'll schedule a consultation to discuss your goals, requirements, and how we can best assist you.

Nope!  Our single focus and goal is to drive profitable ad spend.  There is no limit on the number of campaigns or restrictions in place for us to achieve that goal.

Step 1 is ensure your data and setup is correct.  As the adage goes— garbage data in, garbage data out.  After we ensure your accounts and data are flowing seamlessly, we then look to rigorously AB test campaigns to drive optimal performance.  After we achieve profitable results, we then scale our ad spend as much as possible while maintaining a profitable ROI.

Our recommendation is typically to aim to start with $5-10k/month in ad spend.  You can do less of course, but that is generally a good rule of thumb for starting range.

Our approach is 100% data driven based on the keyword research we see, and ultimately based on the results we are seeing.  Profitable ad spend is the main focus.  Depending on if we are seeing issues with your CPM, CTR, or CVR will give us more insights as to what piece of the funnel is not converting as well as it should be.

Definitely. This is a fundamental part of all of our ad management, and is provided in our services.

We do this through rigorous AB testing and letting the data drive decisions.  Our number one priority is driving the most profitable ad spend possible for you.

Yes.  This is a key component of our ad campaign management to ensure we are driving the most profitable ads possible for your business.

We start to include this service for ad accounts spending $50k/month or more in ad spend.  Below that threshold, this service is not included.

Yes.  You will be receiving both weekly and monthly updates to measure our growth and performance.  We keep things as objective as possible and let the numbers do the talking.

We do this through built in Google Ads manager, or 3rd party enhanced tracking software, such as Triple Whale, Northbeam, etc.

Yes, this is included with all of our ad management packages.

A good rule of thumb is that your SEO budget should mirror at least 50-100% of your PPC budget.  If you are spending $20k/month on ads, you should be spending $10-20k/month on SEO as well.

You can expect to see results within the first month.  However, depending on the level of competition of keywords you are looking to rank for, you should be approaching this with a 6-12 month time frame.  Keep in mind that SEO is an ongoing process.  As long as other competitors are trying to rank for similar keywords, you must ensure you are constantly pushing your website to the front by engaging in strategic SEO.

Both!  SEO is more of a marathon.  It generally takes longer, but is more profitable over the long term.  PPC is like a sprint.  Its faster and you can get it live the same day, but you are constantly spending money on traffic and are less profitable over the long term.

Definitely.  We have extensive experience doing localized SEO.

All our strategies are data-driven and based on keyword research.  We assess the overall competitive landscape, estimated traffic, and use proprietary methods to map out your pages to optimize for keywords most likely to convert.

Absolutely.  Building high-quality backlinks is an imperative part of building domain authority, and is a critical key cornerstone of our SEO process.

Yes!  This comes first with our SEO kick off.  We start off by assessing the landscape to review competitors and keyword volumes before mapping our strategy to your website.

Absolutely.  Load speed is a critical factor for SEO (as well as conversion rate), and so we have this included as part of our SEO packages.

We have a longtail master keyword list, and a short list (typically 10-20) of our key focus keywords.  We are tracking your ranking over a month to month basis and providing you with objective data if we are improving in those keywords or not.

Yes, depending on the level of engagement, content marketing is also included as part of our services.  Link building is part of all SEO packages we offer.

Step 1 is to get access to key assets (analytics, website, email, ad channels, etc).  After that, we conduct a thorough analysis on your entire funnel— both the website itself, but also your means of driving traffic (eg SEO, ad campaigns, etc).  After that, we summarize our findings in a detailed report that includes specific examples and references for how to optimize your conversion rate.

During the consultation, it's helpful to provide details about your project's scope, objectives, target audience, timeline, and any specific preferences or ideas you have in mind. The more information you share, the better we can tailor our services to meet your needs.

We’ve built 600+ websites and helped brands process over $100,000,000 in e-commerce sales.   All of our strategies and approaches are driven from over a decade of experience in growing and optimizing stores like yours.

Yes.  This is a key component in being data-driven and as objective and factual as possible.  Keep in mind that for statistically meaningful results, you will want 50k+ visits on an AB test.  If you are under that threshold, we can still perform AB tests, but it isn’t always advisable as you can mistake signal for noise.

We do this through analytic tools and 3rd party apps such as Lucky Orange or Hotjar.

We assess if this is a traffic issue (eg if you are sending low quality traffic with low purchase intent), or a UI/UX issue.  Depending on the our findings, we provide detailed instructions on how to reduce bounce rate and improve conversion.

Yes.  Every website is unique and different, and so rather than a cookie cutter response, we provide detailed and tailored recommendations to your business.

Yes.  Our research has found that 70-80% of traffic is typically mobile.  Reviewing your mobile website experience is a key component of our research and recommendations.

This is included as part of our overall CRO process.  We assess both from the UI/UX standpoint, as well as reviewing if your abandon cart email series can be improved.

Email marketing involves sending targeted messages and content to your audience via email. It's essential for businesses to engage and nurture their customer base, promote products/services, share updates, and drive conversions.

Email marketing can benefit your business by increasing brand awareness, driving website traffic, nurturing leads, promoting sales and offers, building customer loyalty, and providing valuable insights into customer behavior.

We are Klaviyo Partners, and that is our preferred email marketing tool.  That being said, we are also experienced and have used Mailchimp, Constant Contact, Hubspot and Active Campaign.

We can help you create a variety of emails, including newsletters, promotional emails, transactional emails, drip campaigns, automated flows, surveys, and personalized emails tailored to specific customer segments.

During the consultation, it's helpful to provide details about your project's scope, objectives, target audience, timeline, and any specific preferences or ideas you have in mind. The more information you share, the better we can tailor our services to meet your needs.

We measure the success of an email campaign using metrics like open rates, click-through rates, conversion rates, unsubscribe rates, engagement rates, and ROI. These insights help us optimize future campaigns for better performance.  The #1 metric we are ultimately trying to grow is revenue attributed to email.

Absolutely! We can assist in designing visually appealing email templates, crafting compelling copy, creating engaging visuals, and optimizing the layout to drive maximum engagement and conversions.

To get started, reach out to us via our website, email, or phone. We'll schedule a consultation to discuss your email marketing goals, audience, messaging, and desired outcomes to create a tailored strategy for your campaigns.

We offer full account management— from setting up your account, optimizing your listing, designing images and A+ content, running ads, and directing strategy for growth and market expansion.

Our approach is 100% data driven to research the landscape, competitors and keyword volumes, and then putting your brand in the best possible position to convert visits into purchases.

We use a blended approach of enhancing your product listing visually, building reviews, and driving traffic with SEO and ad campaigns.

Yes.  This is included in part of our Amazon account management packages.

Absolutely.  This is a key part in our approach to maximizing your accounts success.

Yes, we are helping design these, and continually revising them based on customer feedback, reviewing converting search terms, and assess the competitive landscape.

Yes.  This is a key component of growing your organic reach, and we will be shaping strategy on how to do this organically and ethically with Amazon.

Yes.  You will be receiving reports on a weekly and monthly basis to provide objective data on overall performance.

Yes.  This is a key component into ensuring you are able to brand gate your products and utilize A+ content for a more visually appealing shopping experience.

It is a very collaborative effort to ensure we are inline with your overall brand strategy.  We will be providing you with suggestions, ideas, and strategies for growth.

We assist with the setup and integration of this, however, we are not managing your supply chain and scheduling manufacturing rounds with your manufacturer.

Definitely.  This is a key component and included with our Amazon management services.

This is part of our Amazon management package.  We do our best to ensure we are protecting your brand assets through every means possible.

Yes.  We will thoroughly review competitors and keywords before implementing our strategy to grow and develop your listing.  All of our approach is objective and 100% data driven.

We let the data do the talking, and drive our strategy based on what keyword and volume we are able to see.  Our #1 goal is to maximize your profits and revenue, and our keyword strategy is grounded in that.

Yes.  This is included with our Amazon account management package.

Yes.  This is a key component for growing your account, and included in our Amazon account management package.

Our logo design process includes a comprehensive understanding of your business, brainstorming, conceptualization, sketching, digitalization, refinement, and finalization. We ensure each step aligns with your brand's vision and message.

The timeframe for logo design varies depending on the complexity of the project. Typically, our logo design process takes between 1 to 2 weeks, including initial concepts, revisions, and finalization.

We provide initial logo concepts based on your preferences and requirements. You can then do 5 rounds of revisions for additional edits/tweaks.

Our goal is to ensure you're delighted with your logo. If you're not satisfied with the initial concepts, we'll work closely with you to understand your feedback and make the necessary revisions until you're happy with the design.

Once your logo is finalized, we provide the logo files in various formats, including high-resolution PNG, JPEG, vector (AI, EPS, SVG), and any other formats you may require for both digital and print use.

Absolutely! If you have specific branding elements, colors, or design guidelines that you'd like us to incorporate into the logo, we'll ensure the new logo aligns seamlessly with your existing brand identity.

Yes, we offer a range of branding services, including brand identity design, business card design, stationery design, brand guidelines creation, and more to ensure a cohesive and impactful brand presence.

To start the logo design process, simply reach out to us through our website, email, or phone. We'll schedule a consultation to discuss your requirements, goals, and preferences to kick off the design process.